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Party unveils new election campaign slogan for 2026

Plaid Cymru offers “new leadership for Wales” if leading government following next year’s Senedd election, the party’s leader Rhun ap Iorwerth has said.

Launching the party’s 2026 election campaign slogan ahead of Plaid Cymru’s Annual Conference in Brangwyn Hall, Swansea on Friday (10^th October 2025), Mr ap Iorwerth said new leadership means ensuring fairness for Wales, better public services, and hope for the future.

Next year’s Senedd election is now widely considering to be a two horse race between Plaid Cymru’s new leadership for Wales, and Reform’s division. Plaid Cymru are consistently leading the polls with Reform close behind, and Labour support crashing.

Plaid Cymru leader, Rhun ap Iorwerth MS said:

“Wales needs new leadership with fresh ideas to take us forward.

“That means a government that will stand up for our communities to ensure fairness for Wales – not standing by while Westminster once again treats us with contempt.

“It means tackling NHS waiting times, improving standards in education, better job opportunities and addressing the root causes of poverty.

“And it means offering real hope for the future – the antidote to populist right-wing politics.

“That is what Plaid Cymru offers and promises our communities.

“There are two competing offers ahead of next year’s Senedd election but only one credible government: new leadership with Plaid Cymru focused on delivering for our communities, or more division with Reform, an empty vessel making a lot of noise.

“Together, we can ensure new leadership for Wales, with radical, ambitious plans – that only Plaid Cymru offers.”

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